Youtube gamer and content creator "Mr. Antouon"'s channel of over 300,000+ subscribers and over 1 billion views was re-branded to match a change of direction with a minimalist yet modern and expressive brand identity, accompanied by a complementary photoshoot with the brand's colours.
Some of the brand assets created, using the brand elements and the photoshoot
The logo was custom designed and modified from the original font.
Different versions and variations exist to fit all purposes.
Some of the research done for modifying the typeface.
A simple colour palette that works across all mediums.
